'Our role is to to serve the community…

'Our role is to to serve the community in which we're based', University backs GiveBradford campaign

WITH good education being a cornerstone of a successful economy, the University of Bradford is one of many organisations that has backed the GiveBradford 100 Club campaign.

The campaign helps source funds for local charities to improve the lives of local people, thanks to the backing of local businesses.

Mark Garratt, director of external affairs at the University of Bradford, explains here why he is backing the campaign.

Hi Mark, what is your favourite thing about Bradford?

“I first moved to Bradford in 2013 and admit to not knowing much about the city and district at all. However, I quickly became an adopted Bradfordian.

“The rich and diverse nature of what Bradford has to offer is unparalleled, from the rolling countryside to its fantastic architecture in the city centre, its sporting and industrial heritage, the diversity in Bradford is truly unique and this is what makes it a fantastic place to live and work. I now call Bradford home.”

What is the best lesson you have learnt in business?

“In my 30 years in senior management across a range of sectors, what has stood me well is being honest and transparent with your staff. If they see that and feel empowered in decision making, you get amazing results.”

What single thing do you think could help the city?

“Bradford needs to work together to achieve success and drive forward a positive agenda for change.

“Raising the aspirations of the city’s young people, encouraging an enterprising spirit and helping them to achieve to their full potential can only be done if the businesses and leading organisations in the city work together to do this.

“I also believe that our ever expanding creative and cultural offering will contribute massively in the coming years.”

What inspired you to join the 100 Club?

“As a university, we believe that one of our key roles is to serve the community in which we’re based.

“GiveBradford and its 100 Club members are working together to reach those who are most in need throughout our district and we’re happy to be part of something that is driving such a positive force for good and helping to contribute towards social justice.

“It will hopefully encourage our new graduates to put social enterprise at the heart of their thinking as they move into the world of work.”

What community issues are important to you?

“Bradford has one of the youngest populations in the UK, therefore the future of Bradford’s young people is central to what we as a University support.

“Through our schools outreach programme, we are working to help young people understand what it means to get a university degree and in turn helping them to understand that it is something they can strive towards.

“Encouraging our students to play an active role in community development is critical in ensuring we have a vibrant, connected and integrated society.”