Never content with standing still, Bradford’s retail success story, Regal Foods, has launched another new product to add to its range of nearly 300 items across the group.
A line of savoury crackers has just recently been introduced and have been enthusiastically accepted by stores up and down the country.
Ideal for snacking or entertaining, the crackers come in two varieties – salted or cheese-flavoured – and will compliment most cheeses and toppings. They’re ideal as part of a celebration spread, or for a quick, late night snack in front of the TV.
Established nearly 20 years ago as a family business, Regal Food Products Group Plc also has its own manufacturing arm, trading as The Baking Company LLP, and is at the forefront of innovation, always looking at new ideas, developing new products, and ways to improve the product range.
The company was delighted to celebrate the Regal brand’s recent accolade of being honoured with a Top 10 place in the Grocer Magazine’s “Top Cake Products Survey”, along with the Financial Times’ FT1000 Europe’s Fastest Growing Companies in 2017.
By the end of the year, the company hopes to have introduced up to 50 new products to the range, with the knock-on effect of providing employment for an additional 40 to 50 people throughout the group.
Increased productivity has resulted in the need for increased space, so the company will be looking to expand their premises in the near future.
This Bradford-based, multi-million pound, global business is a real beacon for the city. Originally established to cater for the local South Asian community, it very soon became apparent that, although the product range was “Asian”-based, it had a much broader appeal.
Changing public tastes meant that the products were getting a wider audience, and increasing public acceptance quickly led to Regal becoming a household name, as well as a popular brand in the trade.
Positive endorsements by major supermarket chains in promoting an extensive assortment of Regal Food’s products has led the brand to becoming well-known, and it has established itself in record time throughout Britain.
The UK product range has grown rapidly, as Regal Food Products has identified both ethnic demand and opportunities to fill gaps in the marketplace.
The product range is expansive, including sweet bakery items, savoury snacks, and a range of pickles and Bombay spices. Also featuring prominently on the Regal product list now are the new Recipe Spices along with a drinks range, while the Research and Development team continues to create new products in an ongoing programme.
The Company prides itself on NPD (New Product Development) and has a dedicated team with extensive expertise and experience to produce some of the most innovative and tasty products.
Regal Food Products is now recognised as a progressive, and leading, producer of a specialised and expanding list of ethnic foods.
Its corporate structure is secure, and further, rapid growth, both in the UK and from its other facilities, will enable it to develop new ranges and expand its already important worldwide distribution.
Look out for the new products NOW available in your local stores.
Telephone: 01274 493200 Website: rfplc.com
